This is something that I designed a few weeks back. It is a 'trademark' of the artist, another little signature that the artist's audience can identify with.
As you can see, the image holds the artist's initials and a kiss mark. Within the image, it also repeats the colour theme of the artist's album cover. I believe this image will be a fantastic promotion tool because of these things. I plan on using it within the digipak, advertisement, concert posters and more!
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